For the Saudi prince and his entourage of officials, the visit was part of a whirlwind tour that included stops to visit Virgin founder Richard Branson, Google co-founder Sergey Brin and CEO Sundar Pichai, and Magic Leap founder Rony Abovitz.
According to the press release, the aim of the discussion with Apple executives was to talk about technological solutions for “enriching the Arabic educational content in the classroom” as well as the creation of an educational curriculum for Saudi schools. The meeting also covered the potential creation of job opportunities for Saudi youths who received their training at Apple’s headquarters.
The themes are broadly consistent with Apple’s most recent focus on education at its Chicago event last month, where the company revealed its Everyone Can Create curriculum alongside its most affordable iPad with Apple Pencil support.
Following the meeting, members of the official delegation received technology-led presentations on Apple’s work in the areas of health and marketing, before visiting the Steve Jobs Theater to learn more about Apple’s “modern voice applications”, which is likely a reference to the Siri digital assistant.
Apple is known to have been in discussions with Saudi Arabia to open its first retail store in the country as soon as 2019. State officials are said to be in licensing discussions with both Apple and Amazon in an effort to entice major technology companies into the country.
Saudi Arabia also recently lifted a ban on FaceTime and other services that provide access to calling someone over the internet, as part of government efforts attempting to attract more business to the country.
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